Hair Straightening

Say goodbye to hair damaged by the heat of your straightener. Shape Control benefits from advanced hair technology, which works together with a revolutionary texturizing system, REDKEN’s Kera-Shape Complex, to create bespoke looks to permanently transform hair while maintaining its integrity. In addition, REDKEN’s Kera-Shape Complex allows you to keep your hair supple by just removing your frizz but maintaining your choice of either natural curls or more relaxed curls or complete straightening.

Thanks to REDKEN’s Kera-Shape Complex, the hair fiber is smoother, less rough, softer and offers extraordinary suppleness. Say goodbye to dry, frizzy, stiff and dull hair. What does REDKEN Kera-Shape Complex contain?

  • Modeling agents, smoothing the fiber permanently.
  • Cationic conditioners provide hydration and shine.
  • Emollients that provide control and discipline.


Before straightening:

  • Make sure you have never used silicone-based products. You have a doubt? We have a shampoo to remedy this: the “Hair cleansing” fromREDKEN.

After straightening:

  • After 48 hours and in order to ensure the longevity of the REDKEN Kera-Shape Complex smoothing, a shampoo and treatment from the REDKEN “Real Control” range is recommended.


Make an appointment online or by phone